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Lääkelaskun kääntöpuoli
DESC
SOURCE
Article
Pelkonen, Lauri
Published in:
Socius
10 (2004) : 3, s. 23-24
Saved in:
Language
Finnish
Series
Kolumni
Classification
Pharmacotherapy. Pharmacology
(ykl 59.43)
Chemical industry
(ykl 63.5)
Subjects/keywords
lääkkeet
lääketeollisuus
lääkeaineet
hinnanmuodostus
hinnat
myynninedistäminen
tuotekehitys
yritykset
tutkimus
myynti
markkinointi
kustannukset
kilpailu (talous)
tuottavuus
läkemedel
läkemedelsindustri
läkemedelssubstanser
prisbildning
priser (kostnader)
sales promotion
produktutveckling
företag
forskning
försäljning
marknadsföring
kostnader
konkurrens (ekonomi)
produktivitet
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