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Tuttu ja turvallinen kotimaine...
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Tuttu ja turvallinen kotimainen - huomioita lihatalojen vastuullisuusviestinnästä
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Tuttu ja turvallinen kotimainen - huomioita lihatalojen vastuullisuusviestinnästä
DESC
SOURCE
Article
Kaljonen, Minna
,
kirjoittaja
;
Lonkila, Annika
,
kirjoittaja
Published in:
Maaseudun uusi aika
21 (2013) : 2-3, s. 91-99
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Language
Finnish
Classification
udkx 65
udkx 664
Subjects/keywords
elintarviketeollisuus
lihateollisuus
viestintä
vastuullisuus
markkinointi
mainonta
ruoka
elintarvikkeet
ympäristövastuu
yritysvastuu
livsmedelsindustri
köttindustri
kommunikation
ansvarighet
marknadsföring
reklam (marknadsföring)
mat
livsmedel
miljöansvar
företagsansvar
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